4th EDITION 6-11.11.2020
In the context of the digital revolution and the skyrocketing consumption of online video content, established fashion houses struggle to rethink their strategies to make their brands fit for the future.The aesthetic possibilities of this new media environment have led designers and image makers to experiment with a great variety of content setting the fashion film at the junction of short art film, video-art and advertising.
Winners
As a result of the digital revolution, fashion films have become increasingly popular on online platforms, be they magazines or specialized channels, which transformed how fashion is mediated. The aesthetic possibilities of this new type of media phenomenon have led many designers to experiment with many types of content, which oscillate between branded content, arthouse shorts and video-art. This new democratic tool of communicating a brand’s ethos, makes the fashion moving image accessible to a global audience and it’s generating new consumption behaviours and contributing to the development of a fashion-literate public.
MØDET - The act of uniting two or more things
Director / Marie Sloth Rousing, Elvira Von Wieding Lidin
Fashion Brand / Marie Sloth Rousing
Country / Denmark
Year / 2020
Runtime / 4' 7"
XXX by Lucian Varvaroi
Director / Raya al Souliman
Fashion Brand / Lucian Varvaroi
Country / Romania
Year / 2019
Runtime / 4' 49"
Peculiar
Director / Raluca Margescu
Fashion Brand / multiple brands
Country / Romania
Year / 2020
Runtime / 1' 30"
Ninetofive
Director / Carla Parmo
Fashion Brand / Uriel Mena
Country / Spain
Year / 2019
Runtime / 5' 22"
Stieglitz Colorado
Director / Victor Griffioen
Fashion Brand / Stieglitz
Country / Netherlands
Year / 2020
Runtime / 2' 51"
MØDET - The act of uniting two or more things
Director / Marie Sloth Rousing, Elvira Von Wieding Lidin
Fashion Brand / Marie Sloth Rousing
Country / Denmark
Year / 2020
Runtime / 4' 7"
VOID
Director / Roman Villevoye
Fashion Brand / Maarten van Mulken
Country / Netherlands
Year / 2019
Runtime / 5' 17"
Gaetana
Director / Arnaud Giacomini
Fashion Brand / no brand
Country / France
Year / 2020
Runtime / 9' 24"
The Royal Danish Ballet
Director / Laurent Amiel
Fashion Brand / multiple brands
Country / Denmark
Year / 2020
Runtime / 1' 16"
The Fool
Director / Andrada Morutan, Sebastian Văcăriuc
Fashion Brand / Andrada Morutan
Country / Romania
Year / 2020
Runtime / 4' 33"
Summer Postcards From Home
Director / Simone Lorusso
Fashion Brand / no brand
Country / Italy
Year / 2020
Runtime / 1'
A dreamlike visualization of another future
Director / Kristian van Kuijk
Fashion Brand / I.SIMONS
Country / Netherlands
Year / 2020
Runtime / 1' 20"
Yes she I.S. (series)
Director / Adrian Oancea
Fashion Brand / Irina Schrotter
Country / Romania
Year / 2019
Runtime / 60"
After Hours
Director / André Martins & Tiago Lemos
Fashion Brand / Lion of Porches
Country / Portugal
Year / 2020
Runtime / 48"
XXX by Lucian Varvaroi
Director / Raya al Souliman
Fashion Brand / Lucian Varvaroi
Country / Romania
Year / 2019
Runtime / 4' 49"
In an Hour Darkly
Director / Jordan Hemingway
Fashion Brand / Love Magazine
Country / United Kingdom
Year / 2020
Runtime / 1' 10"
Destroy.Discard. Consume.Repeat
Director / Dorin Marcu
Fashion Brand / Chic Utility
Country / Romania
Year / 2020
Runtime / 1' 16"
Lune at Midnight
Director / Jennifer Pircalabescu
Fashion Brand / LU:NE
Country / Romania
Year / 2020
Runtime / 1' 7"
Ernst & Lu
Director / Denisse Conn Tubacu
Fashion Brand / no brand
Country / Romania
Year / 2020
Runtime / 1' 40"
The End of the Social Distancing
Director / Victor Claramunt
Fashion Brand / multiple brands
Country / Spain
Year / 2020
Runtime / 1' 24"
Chernobyl
Director / Madalina Gaceanu
Fashion Brand / Corina Cigodaru
Country / Romania
Year / 2019
Runtime / 1' 6"
Relocated Garments
Director / Andreea Badea
Fashion Brand / Pucet
Country / Romania
Year / 2020
Runtime / 2' 36"
Where do my clothes end up?
Director / Liter Zsófi
Fashion Brand / BORBALA
Country / Hungary
Year / 2019
Runtime / 1' 10"
Programmed_Society
Director / Esra Copur & Wesley Mulder
Fashion Brand / Esra Copur
Country / Netherlands
Year / 2019
Runtime / 2' 31"
Ophelia
Director / Hadi Moussally
Fashion Brand / Yumi Katsura
Country / France
Year / 2020
Runtime / 5' 50"
Nouvelle Vague
Director / Omar Perineau
Fashion Brand / DA/DA Diane Ducasse
Country / France
Year / 2019
Runtime / 7' 15"
Transcendence
Director / Ramona Aristide
Fashion Brand / Seen Users, Luwa, Teilor
Country / Romania
Year / 2020
Runtime / 42"
Diploma 2019
Director / Mîndru
Fashion Brand / Diploma
Country / Romania
Year / 2019
Runtime / 1' 15"
Searching for a New Face - Androginy
Director / Stela Pelin
Fashion Brand / Mandarina Models
Country / Romania
Year / 2019
Runtime / 27"
Lucruri Simple
Director / Alma Buhagiar
Fashion Brand / Murmur
Country / Romania
Year / 2020
Runtime / 8' 51"
Divine Timing
Director / Iulia Constantin
Fashion Brand / CIRCUSPHERE, NEUNE, ALIANE
Country / Romania
Year / 2020
Runtime / 3' 17"
Emeric on Masculinity
Director / Anna Urik
Fashion Brand / Kyle Ho
Country / United Kingdom
Year / 2020
Runtime / 2' 52"
The Mountains
Director / Irina Alexiu
Fashion Brand / Schön! Magazine
Country / United Kingdom, Romania
Year / 2020
Runtime / 2' 48"
Balztanz
Director / Matt Lambert
Fashion Brand / Gucci x Ssense
Country / Germany
Year / 2019
Runtime / 2' 23"
Untitled
Director / Laurent Amiel
Fashion Brand / Marine Serre
Country / France
Year / 2019
Runtime / 2' 5"
Made in Romania - Seen Users (series)
Director / Raya al Souliman
Fashion Brand / Seen Users
Country / Romania
Year / 2019
Runtime / 5' 37s
Ader Error ‘Vaders’
Director / Agathe Riedinger
Fashion Brand / Ader Error
Country / France
Year / 2020
Runtime / 3' 13"
Alma
Director / AGARA
Fashion Brand / Fucking Young!
Country / France
Year / 2020
Runtime / 1' 54"
Offset
Director / Arice
Fashion Brand / Offset Dublin
Country / Italy
Year / 2019
Runtime / 2' 39"
Hotel MFW
Director / The Blink Fish
Fashion Brand / multiple brands
Country / Italy
Year / 2019
Runtime / 1' 21"
Welcome to Milan
Director / Giacomo Boeri, Matteo Grimaldi
Fashion Brand / multiple brands
Country / Italy
Year / 2019
Runtime / 1' 26"
Peculiar
Director / Raluca Margescu
Fashion Brand / multiple brands
Country / Romania
Year / 2020
Runtime / 1' 30"
Tramvaiul 41 | TEX & The City Lights Fall 2019
Director / Irina Alexiu
Fashion Brand / Tex by Carrefour
Country / Romania
Year / 2019
Runtime / 1' 4"
The Fool
Director / Andrada Morutan, Sebastian Văcăriuc
Fashion Brand / Andrada Morutan
Country / Romania
Year / 2020
Runtime / 4' 33"
Yes she I.S. (series)
Director / Adrian Oancea
Fashion Brand / Irina Schrotter
Country / Romania
Year / 2019
Runtime / 60"
XXX by Lucian Varvaroi
Director / Raya al Souliman
Fashion Brand / Lucian Varvaroi
Country / Romania
Year / 2019
Runtime / 4' 49"
Destroy.Discard. Consume.Repeat
Director / Dorin Marcu
Fashion Brand / Chic Utility
Country / Romania
Year / 2020
Runtime / 1' 16"
Lune at Midnight
Director / Jennifer Pircalabescu
Fashion Brand / LU:NE
Country / Romania
Year / 2020
Runtime / 1' 7"
Ernst & Lu
Director / Denisse Conn Tubacu
Fashion Brand / no brand
Country / Romania
Year / 2020
Runtime / 1' 40"
Chernobyl
Director / Madalina Gaceanu
Fashion Brand / Corina Cigodaru
Country / Romania
Year / 2019
Runtime / 1' 6"
Relocated Garments
Director / Andreea Badea
Fashion Brand / Pucet
Country / Romania
Year / 2020
Runtime / 2' 36"
Transcendence
Director / Ramona Aristide
Fashion Brand / Seen Users, Luwa, Teilor
Country / Romania
Year / 2020
Runtime / 42"
Diploma 2019
Director / Mîndru
Fashion Brand / Diploma
Country / Romania
Year / 2019
Runtime / 1' 15"
Searching for a New Face - Androginy
Director / Stela Pelin
Fashion Brand / Mandarina Models
Country / Romania
Year / 2019
Runtime / 27"
Lucruri Simple
Director / Alma Buhagiar
Fashion Brand / Murmur
Country / Romania
Year / 2020
Runtime / 8' 51"
Divine Timing
Director / Iulia Constantin
Fashion Brand / CIRCUSPHERE, NEUNE, ALIANE
Country / Romania
Year / 2020
Runtime / 3' 17"
The Mountains
Director / Irina Alexiu
Fashion Brand / Schön! Magazine
Country / United Kingdom, Romania
Year / 2020
Runtime / 2' 48"
Made in Romania - Seen Users (series)
Director / Raya al Souliman
Fashion Brand / Seen Users
Country / Romania
Year / 2019
Runtime / 5' 37s
Peculiar
Director / Raluca Margescu
Fashion Brand / multiple brands
Country / Romania
Year / 2020
Runtime / 1' 30"
Tramvaiul 41 | TEX & The City Lights Fall 2019
Director / Irina Alexiu
Fashion Brand / Tex by Carrefour
Country / Romania
Year / 2019
Runtime / 1' 4"