Masterclass David McGovern: On the Future of Fashion Film

Fashion film is in flux. Audiences crave enticing, exciting visuals that they can’t find on their social feeds, while demanding that designers and brands take responsibility for their actions. We want work that is provocative – both visually and intellectually – but doesn’t lose its sense of wonder and escapism. High budget designer films sit next to lo-fi, experimental work. What remains fixed is that it is an industry for emerging and visionary filmmakers, who can play with the definition of fashion film and drive it forward.
This two-hour masterclass will explore the future of fashion film using concrete examples. You will learn tips for making beautiful, meaningful work on low budgets, and how to communicate social and sustainable values. In addition to this, we will collectively speculate on how the pandemic will forever change fashion film.
Book your place with an email @ bucharestfashionfilmfestival@gmail.com

On Camp: Fabio Cleto and Călin Boto in conversation

The concept of camp is a very slippery one. It was theorised for the first time by American critic Susan Sontag, in her 1964 essay “Notes on Camp’: the essence of camp is its love of the unnatural:of artifice and exaggeration”. Pastiche, theatricality, irony and a sort of cheekiness are key to understanding camp, which oftenly functions as “something of a private code” according to Sontag. Her definition was contested on many occasions by different critics, especially regarding its political and subversive nature. 

Among the various lists of people & things that file under camp you’ll find the opera, the androgyne, the Art Nouveau, Jeff Koons, The Catholic Church, Jackie Curtis, Jean Cocteau, Donald Trump. They’re all over-the- top somehow, but you’ll have to join the talk to really connect the dots.